After being asked to assist one of my jazz professors at Michigan State University, Etienne Charles, with social media promotion surrounding the release of his album Creole Soul, I created several graphics for social media promotion. These images, based around the style of the Creole Soul album cover and existing accompanying graphics, were used on social networks such as Facebook and Instagram, as well as within email newsletters.
Etienne Charles
After being asked to assist one of my jazz professors at Michigan State University, Etienne Charles, with social media promotion surrounding the release of his album Creole Soul, I created a series of email newsletters to keep fans updated of news, press coverage, and tour dates. Using MailChimp, I created custom newsletter designs based around the style of the Creole Soul album cover and accompanying graphics. I also created a press kit to be distributed to event and festival promoters, containing links to reviews and interviews.