Scott Interrante, who hosts our podcast Pop Unmuted, contacted me to adapt the Pop Unmuted Tumblr theme for his new podcast. Are We Even Friends? is a podcast hosted by two real-life friends, Scott Interrante and Emily Cottone, who discuss the popular sitcom Friends with twice-weekly podcasts focusing on two episodes per recording. Like the Pop Unmuted theme, the site for Are We Even Friends? is responsive and includes outgoing links to subscribe to the podcast on iTunes and follow on Twitter.
Pop Unmuted is a pop music podcast on which I act as a co-host along with host Scott Interrante. I created a logo that encapsulated the bright, expressive sound of pop music while also containing an air of sophistication and authority to match the podcast’s goals for intelligent, theory-based discussion of the genre. I also launched a Tumblr-powered website to house podcast episodes and related content. Using Tumblr’s default theme Optica as a base, I edited the theme to suit our branding ideas, including muted colors, the “-x-” design featured in the logo, and a web font that mimics the logo. Logo and social media images are .svg files to ensure clarity on tablets and smartphones.